Recently, various seasonal fruits have been successively listed in the market, including many expensive imported fruits. However, some of these imported fruits, such as Japanese Seion Grapes, Japanese Shizuoka Net Melons, American Lemons, and Colombian Kiwano, are not included in the list of inspection and quarantine access for China.

According to media reports, some merchants have packaged ordinary domestic fruits as imported ones by exploiting information gaps and imitating imported packaging boxes, instantly increasing their prices several times. Domestic fruits have transformed into high-end imported fruits, with prices rising nearly tenfold.

Such malicious practices of deceiving and misleading consumers through false advertising not only severely infringe upon the legitimate rights and interests of consumers, potentially constituting a crime, but also squeeze the production and sales of legitimate businesses, disrupting market price order.

In response, the China Consumers Association has issued a proposal, reminding consumers that if they choose to purchase imported fruits, they can refer to the "List of Fresh Fruit Species and Exporting Countries/Regions Granted Access to China by the Customs General Administration of China" released by the General Administration of Customs on a specific date. This list provides information on the types of fruits currently allowed access to China and their exporting origins. Consumers are advised not to purchase imported fruits that do not match the entries in the list, in order to avoid being deceived.

Additionally, try to choose reputable and well-regarded supermarkets for purchasing imported fruits. Be cautious when verifying the authenticity of product labels and keep consumption receipts. If any abnormalities are found, promptly take steps to protect your rights.

The China Consumers Association suggests encouraging legitimate fruit merchants to intensify their efforts in combating counterfeit brands, safeguarding their legitimate rights and interests, while also enhancing the anti-counterfeiting features of their own branding to assist consumers in identifying the source and ensuring they purchase genuine, quality-assured products.

Meanwhile, urge e-commerce platforms to strengthen the review of the qualifications of merchants selling imported fruits, thoroughly check product information, and ensure that imported fruit merchants are legitimate, their sources are authentic, and their sales are legal.

The China Consumers Association also calls on relevant departments to strictly verify various entry procedures for imported fruits, increase the daily supervision and management of the fruit market, and promote the integrity and self-discipline of the fruit market.